Since stepping down as group CEO of Nando’s four years ago, Robert Brozin now looks after the “culture and soul” of the brand.
The business has grown from a single restaurant in Rosettenville, Johannesburg, in 1987 to a global business with 1 100 restaurants in 23 countries today.
Speaking at the Investec Business Matters conference in March, Brozin shared insight on how he and Fernando Duarte, later joined by Dick Enthoven, broke into the restaurant industry.
“I realise how little we actually knew and we didn’t realise how tough the journey was going to be,” he recalls.
Brozin says the team loves that the brand emanates from South Africa.
“The kick that I get from people around the world, is that they can’t believe we [Nando’s] could be African. To me it shows that South Africa can truly be world class.”
Read more … http://www.leader.co.za/article.aspx?s=41&f=1&a=6050 Downloaded 23 October 2017