Estie, Author at Consumo Publishers

7 Small Business Social Media Strategies To Focus On In 2018

A lot is changing when it comes to Small Business Social Media Strategies. What should you be focusing on?

In this post I break down 7 strategies that will help to move the needle in your business with content and social media – some of them more simple than you think!

It’s that time of year when I get asked a lot (a lot) about my predictions every year. I am no futurist (far from it) but I do keep an eye on what’s working, what’s starting to work and what’s new and shiny (but not necessarily a proven strategy yet).

So in this post, I wanted to share my tips for how to approach social media strategies in 2018 to get results. Some of the tips may seem obvious. But ask yourself, are you doing them? I bet (just a hunch) that you’ll find at least a couple of things in this list […]

Estie2018-05-26T17:07:41+02:00May 26th, 2018|Environments|

Key lessons to improve your Financial Situation in 2018

3 Lessons that will Change your Financial Situation in 2018

Our ability to manage money effectively plays a huge part in our lives. It can determine whether we spend much of our time in and out of debt, or worse still, having to rely on formal debt management solutions to get by. Yet despite the crucial role it plays, even basic financial literacy is not taught in many countries around the world.

In a recent global financial literacy survey, educated middle-aged males from developed countries had the highest financial literacy rates, with those from Scandinavian countries scoring particularly high. But what about those with lower financial literacy rates? What are the key lessons they need to learn to improve their financial situation over the coming year?

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Estie2018-05-26T17:00:50+02:00May 26th, 2018|Finance|

Why invest in South Africa?

With its wealth of minerals, South Africa is one of the most resource-rich regions on the planet. Add to this its sophisticated financial sector and strong business focus, its skilled people and strategic location, and you have a recipe for investment success.

South Africa is one of the world’s most promising emerging markets; it is sophisticated, innovative and diverse.

Its strategic location at the southern tip of Africa provides an accessible gateway to the rest of the continent, a market of some one billion people.

In addition, South Africa itself is worth looking at for investment opportunities: it is one of the economic powerhouses of Africa, is a member of BRICS (Brazil, Russia, India, China and South Africa), and plays a critical role in local development initiatives. The country also currently holds the chair of the Southern African Development Community (SADC).

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Estie2018-05-26T16:59:18+02:00May 26th, 2018|Finance|

Why cash isn’t always king

I like cash and I like companies that have cash. But what if they have too much? In other words: a lazy balance sheet. Now first, let me explain why too much cash is lazy.

Return on equity (RoE) is a popular metric for measuring a company’s, as well as its executives’, performance.

More cash means more assets, and therefore increases the equity part of the equation. With higher equity, the return will decrease if all else remains the same.

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Estie2018-05-26T16:53:26+02:00May 26th, 2018|Finance|

15 Best Innovative Small Food Business ideas for 2018

What are the best food business ideas and opportunities to start in 2018? Are you interested in starting a business in the food industry? What opportunities exist in the food industry? If you want answers to the questions above, then i advice you read on.

If there is an industry that is unlikely to go down, it is probably the food industry. Regardless of the economic situation, weather or whatsoever, people must eat. People might stop buying clothes and jewelries but they will never stop eating.

Also, this is a business you can start in any locality or region; whether Nigeria, Canada, USA, U.K, Ghana, India, Singapore, etc. So if you are interested in starting a food business, below are some food business ideas to help you start or expand your existing food business.

15 Best Innovative Small Food Business ideas to Start in 2018

1. Become a food Producer

The food industry is highly dependent on […]

Estie2018-05-20T17:35:34+02:00May 20th, 2018|Entrepreneurship, Other|

How much it costs to open the 10 most popular fast food franchises in South Africa

Despite a weak economy and tough trading conditions, the franchising sector has continued to perform well – especially in the fast-food sector.

“Over the past few decades, business format franchising has become the most successful business model the world has ever known,” said Tony Da Fonseca, chairman of the Franchise Association of South Africa (FASA).

“Seeing that in this fast-moving world of ours, change is seen as the only constant, it is appropriate to ask whether franchising can maintain its momentum. My answer is a resounding yes.”

Survey results released by FASA in 2017 showed that the sector’s performance remains on an upward trend.

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Estie2018-05-20T17:16:27+02:00May 20th, 2018|Entrepreneurship, Finance, General management and CSR|

Key Franchising Trends To Consider For 2018

The franchising industry has steadily shown adaptability to the tough economy by growing the sector 3,6% over the past four years – from contributing an estimated 9,7% to the country’s GDP in 2014 to its recent figure of 13,3%.

This trend is expected to continue in the same trajectory in the short-term and could possibly improve should SA see better economic growth.

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Estie2018-05-20T17:14:15+02:00May 20th, 2018|Uncategorised|

Calculating the risks in making investment decisions A BG Group case study

Investment decisions involve weighing up the risk and the likely rewards of various options. It is often the riskiest alternatives that yield the highest possible gains while the least risky options may yield smaller rewards.

Business decision makers therefore have to weigh up risk so as to provide the most suitable rewards for stakeholders including shareholders and customers. The starting point is a company’s overall aim which then filters down into a strategy, creating a balanced portfolio made up of numerous investments.

This case study examines the processes involved in weighing up risks in order to create a balanced portfolio at BG Group, one of the leading energy businesses in the UK. The Case Study illustrates typical stages involved in deciding whether to bid for the right to explore for and develop new gas fields and, importantly, how much to bid.

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Estie2018-05-20T17:12:41+02:00May 20th, 2018|Uncategorised|

Sustainability through investment A McCain Foods case study

McCain Foods is the world’s largest producer of frozen chips. It opened its first processing factory in New Brunswick, Canada in 1957 turning out cartons of frozen french fries. Owned and managed by the McCain family, the company grew rapidly and entered the UK market in the 1960s. Today, around 45% of all frozen potatoes sold in the UK are McCain frozen potato products. This makes McCain Foods the clear market leader.

McCain Foods emphasises continuous innovation to enable the brand to deliver both variety and quality. This gives McCain real competitive advantage. By investing in new technologies, it can produce products on a huge scale. This enables the company to meet customer demand and keep down costs.

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Estie2018-05-20T17:10:09+02:00May 20th, 2018|Finance|

SWOT analysis of Disneyland

Disneyland is a popular group of cartoon and movie based amusements parks owned by the famous entertainment company Walt Disney Pictures. One of the earliest parks of this kind, Disneyland was set up in the year 1955 under the direct supervision of the famous cartoonist Walt Disney.

Headquartered in California, Disneyland is housed over an area of 34 ha and was popularised using Disney characters like Mickey Mouse and Donald Duck. Disney Land is amongst the world’s most visited theme parks and is a huge hit with kids.

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Estie2018-05-20T17:07:07+02:00May 20th, 2018|Environments|

Estie

About Estie

3 Lessons that will Change your Financial Situation in 2018

15 Best Innovative Small Food Business ideas to Start in 2018