Interview Tips for your First Job Interview

The thoughts of a job interview are enough to turn veteran job hunters to jelly. For a teen or someone similar in age, the thought of interviewing for a job is more frightening than having to tell Dad you lost the car keys—again.

Interviewing for a job doesn’t have to be that scary, though. Some thought and preparation go a long way in relieving your anxiousness over going for a job interview. You’ll still be nervous, everyone is, but using these quick tips will help.

You know about yourself, but finding out as much as possible about a potential employer will help you feel more secure in what you have to offer that employer as an employee. So research the company for as many facts about it as possible.

Sales and Marketing: Why Fast Foods Are So Successful

Today is the era of fast food chains. These food service chains are everywhere and earn hundreds of billions of dollars a year. Americans for one, continue to show their affinity to fast food. According to Lawrence Scholer, a book reviewer from Darthmouth, Americans gulp down millions of pounds of French fries and hamburgers daily. Also, each American eats an average of three hamburgers and four orders of French fries per week. The American love for fast food even led to it being dubbed as the “Fast food Nation.” This affinity to fast food, serves true even for the rest of the world.

Cheap Marketing Tips that Work

When it comes to marketing on a budget, there’s a fine line between terrific and terrible.

In the teeth of the recession, Back Yard Burgers developed a new, slimmed-down marketing strategy. The roughly 200-unit, Nashville, Tennessee–based chain cut costs across the board, developed a slick-looking website, and created a social media strategy centered on Facebook and Twitter.

But Ken King, a senior consultant with National Restaurant Consultants Inc., says this was a disaster.

November 2016 newsletter

consumo-newsletter-november-2016

Estie2016-12-05T12:41:19+02:00December 5th, 2016|Newsletters|

The 7 Biggest Trends in Entrepreneurship of 2016

The traditional sense of entrepreneurship has evolved. Here are some of the new trends.

By Neil Patel

Entrepreneurship seems to be a popular pastime.

In developed nations, where opportunity abounds, more and more people are choosing the path of entrepreneurship. Rather than the road less travelled, entrepreneurship seems to be something that everyone wants a piece of–to at least “give it a try.”

There are other trends, too. This year is proving to […]

Estie2016-12-05T12:37:00+02:00December 5th, 2016|Entrepreneurship, Recources|

Current affairs in banking industry

Nedbank launches Africa’s first interactive ATM

Nedbank officially launched the very first Interactive Teller and Banker ATM on the African continent, and in so doing, becoming the second bank to do so in the world.

The device effectively transforms a conventional ATM into an interactive on-screen banking session with teller anytime of the day or night. This ATM also responds to the growing trend and need for business and individual clients to make large deposits and withdrawals at unconventional business hours. It allows card-less deposits […]

Estie2016-12-05T12:33:15+02:00December 5th, 2016|Environments, Other, Recources|

The future of marketing

Programmatic advertising: the marriage of creativity with technology

BY: PASQUA HEARD

Victor Navarro, EMEA sales director, Media Solutions at Sizmek, shared his insights on the rise of programmatic advertising in the United Kingdom at the StrikeAd Mobile Programmatic Advertising event. Navarro urged South African advertisers to get on board with creating relevant messages for mobile users, lest they get left behind, as the days of desktop only advertising are over.

Victor Navarro

According to Navarro, humans haven’t adopted technology faster than the speed at which they’ve adopted mobile. “We’re seeing huge numbers of […]

Estie2016-12-05T12:30:25+02:00December 5th, 2016|Marketing, Performance of the business, Recources|

Current affairs

SA gets a reprieve after S&P delivers its verdict

South Africa’s economic fate now lies in its own hands after Standard & Poor’s (S&P) left the country’s investment largely unchanged last week.

Together with Moody’s and Fitch, these decisions must therefore be seen as friendly warnings, rather than as reprieves, about what South Africa is seen to be doing and implementing over the next few months. Although the S&P assessment also recognises the changes and improvements made so far in certain areas of policy, the reality is that the economy remains on the cusp of junk status. South Africa is still at only one notch above junk in both S&P and […]

Estie2016-12-05T12:25:28+02:00December 5th, 2016|Finance, Other|

Franchising mistakes to avoid

BY: ANITA DU TOIT

To become a preferred franchisor, franchise companies should avoid the following ten mistakes.

(c) rawpixel – 123RF.com

1. Not charging a royalty on sales but rather adding margin to product

This is problematic, as the franchisor will not benefit from a franchisee adding additional products or services to its range. In addition, according to the Competition Act, the franchisee cannot be forced to purchase goods from the franchisor, especially if similar products are available at a lower price. If franchisees have to […]

Estie2016-12-05T12:21:31+02:00December 5th, 2016|Marketing|

Gold Brands Investments, owner of the Chesa Nyama fast-food franchise

Gilt wears thin for Gold Brands franchise holders

BY: PALESA VUYOLWETHU TSHANDU

When Gold Brands Investments, owner of the Chesa Nyama fast-food franchise, listed on AltX 11 months ago, the share price plummeted 45% to end the first day of trading at R1.12 a share. It has barely recovered since.

Picture: Sunday Times

But this is only part of the problems making life difficult for Gold Brands, which is facing legal action from some franchisees and is itself suing a former investor.

David Roberts, a lawyer at Roberts Incorporated who represents nine Chesa Nyama franchise owners, said this week he is […]

Estie2017-06-23T17:15:44+02:00December 5th, 2016|2017 Case Study, Recources|